- On April 2, 2017
Lawyers believe less is more for their LinkedIn profile. They could not be more wrong. I work with great clients, ranging from unicorns to the Fortune 10 companies, and I sift through a lot of profiles to come up with a short list of top candidates. I agree with Suzy Welch’s recent article on how to get noticed by a recruiter. Populate your LinkedIn profile with these 5 things:
- Add a picture. Lawyers are often concerned about privacy and do not post a picture. However, if I am faced with two similar profiles, one with a great picture and one with no picture, it’s pretty easy to decide who is getting contacted.
- Fill out the summary section. Add at least one sentence explaining what you do. If I see great schools, firms, and companies, but nothing about what you do, I probably won’t reach out since I don’t want to bother someone with the wrong job.
- Add your skills. This section tells me what you do and what you’re good at. Don’t make me guess.
- Include a location, at least where your current employer is. My clients in the San Francisco Bay Area often do not want to relocate candidates, and I will filter by geography. If you have no location and I can’t easily figure it out, I may not call.
- Indicate industries you have expertise in when filling out your profile. Employers often do not want to train, so they want to see lawyers who have supported their specialty. If I search by industry and your profile comes up, you’re more likely to get called.